RCA PLUGS IN ROBOT

RCA Records has partnered with J.J. Abrams’ Bad Robot on the label Loud Robot, which will focus on new musical talent. Nnena is the first signing.

Loud Robot released Nnena’s “Heart Moan” today ahead of her debut EP BIPOLAR AF, which will come out 6/25. Other artist signings to Loud Robot/RCA Records will be announced soon.

“The combination of Bad Robot’s creative engine and storytelling prowess combined with RCA’s obsessive ears for the worlds brightest music talent offers an extremely potent mix,” said John Fleckenstein, Chief Operating Officer of RCA Records.

McKee Floyd and Nicky Berger, Loud Robot co-General Managers, added, "RCA has supported our vision to sign creative, left-of-center artists, like Nnena, who might not traditionally see themselves signing to a major label. At her core, Nnena is a storyteller, channeling her experiences into songs, videos, and sketches that are at once relatable and wildly unique. We want Loud Robot/RCA to be the home for these artists to tell their stories through a host of mediums, centered around music.”

Three years ago, Loud Robot launched in partnership with Capitol.