THE WEEKND'S
$2.29M WEEKEND

The Weeknd raked in nearly $2.29m from his first round of NFT offerings, with an animated video accompanied by an unreleased song garnering nearly half a million bucks.

Bidding on the unreleased track closed at $490,000 on Sunday.

The Weeknd’s collection of three open editions, two silent auctions and two raffles was put together with visual artist Strange Loop Studios and sold through Nifty Gateway.

The auctioned items, which featured excerpts of the unreleased track, brought in about $1m.

TAGS: The Weeknd | NFT
ON THE BMM COVER:
RICO WADE
ATL legend (6/17a)
NEAR TRUTHS: THE HITS KEEP COMING (PART TWO)
Born in 1986 by mad scientists; still lurking. (6/17a)
HITS LIST GOES COUNTRY
Pairs well with grits and gravy. (6/14a)
SUMMERTIME ROLLS: FESTIVAL SEASON IS UPON US
The latest tidbits from the bustling live sector. (6/17a)
IS MCK ABOUT TO
MAKE A BIG MOVE?
This would be a great get. (6/17a)
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
INDIE DISTRIBUTION'S RISE TO GLORY
The discovery engine is revving higher.
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