COLUMBIA GETS INTERACTIVE

Columbia is gearing up to host a first-of-its-kind interactive showcase.

Taking place on 2/10 at 4pm ET, the Columbia Records Experience Vol. 1 will feature live performances from Cannons, Elaine, Q and Jack Kays.

Indie-electro act Cannons recently saw their single “Fire for You” reach #1 on Alt radio. Elaine, the 21-year-old newcomer from South Africa, witnessed her seven-times-platinum breakout single “You’re the One” become the most-streamed South African song across all genres in 2020. Singer/songwriter Q’s latest body of work, Forest Green, is home to single "Lavender" and "I Might Slip Away If I Don't Feel Nothing,” an NBA 2K20 soundtrack pick. And with Kay’s debut album, MIXED EMOTIONS, the genre-blending artist expresses all parts of himself.

Built into a CGI world, the performances will be held at the Columbia virtual offices via the livestreaming platform Maestro. Feast your eyes upon the talent below.

A GENERATIONAL HITS LIST
They got a name for the winners in the world. (10/5a)
A TASTE OF RAINMAKERS 2024: MONTE AND AVERY LIPMAN
Won't be long now. (10/4a)
THE BOSS: KAMALA WAS BORN TO RUN
A not entirely unexpected endorsement (10/3a)
GRAMMY CHEW: THE FUTURE OF GRAMMY IS (MOSTLY) FEMALE
There's no glass ceiling in pop. (10/4a)
ERLICH TO EXIT SPOTIFY FOR TBA VENTURE
One of the good guys is changing lanes. (10/2a)
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
ALL THE WAY LIVE
The players, the tours, the enormous beers.
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