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HALLWOOD'S O'BRIEN HELMS THE HALFTIME

Is Brendan O'Brien the Super Bowl Whisperer?

The Hallwood-repped helmsman is producing The Weeknd's SB halftime show, marking O'Brien's fourth halftime musical extravaganza in the last 12 years. He previously oversaw blockbuster Super Bowl sets for Bruce Springsteen and Bruno Mars as well as Coldplay's concert on the biggest stage on earth. You can do your own math at home, but we're pretty sure doing this really big show four times is a lot.

Hallwood boss and TMAC-daddy Neil Jacobson will be celebrating the big game and his client's success by making his world-famous nachos with creamed herring.

NEAR TRUTHS:
DEVELOPING STORIES
The kids are almighty. (8/2a)
LEADING OFF:
RON’S BIG RUN
Not your father's Columbia (8/2a)
ON THE COVER
Happier days are here again. (8/2a)
AN AUGUST HITS LIST
Look at the guns on these giants. (8/2a)
GRAMMY CHEW: SEEING BIEBER
It's high time for Justice in the Academy. (8/2a)
NEW & DEVELOPING ARTISTS
From tender shoots to mighty oaks.
MARKETSHARE MANIA
Let's do the numbers.
DELTA VARIANT
It is not the name of a Henry Miller novel.
IS IT TIME FOR ANOTHER ROCK STORY?
Could be. Dunno.
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