PEPSI PRIMES SUPER BOWL WEEKND

Pepsi has released its first commercial for the Super Bowl Halftime Show, headlined by The Weeknd. Smash single "Blinding Lights" (XO/Republic), the focus of the spot, is all but guaranteed to retain its dominance into 2021. Released in late 2019, "Lights" is still in the Top 3 on Spotify's Global chart.

Watch here.

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Hang in there, everybody. (1/8a)
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And away we go. (1/9a)
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The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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