STATS DOCTOR HAS THE RX FOR WMG

There’s a doctor in the house at Warner Music. Data scientist Dr. Kobi Abayomi has joined WMG as SVP, Data Science and Analytics, to lead analytics globally across the label group.

Based in New York, Abayomi will report to Oana Ruxandra, EVP, Business Development and Chief Digital Officer.

“Kobi is a brilliant author, scholar and executive whose extensive resume speaks for itself,” said Ruxandra. “Working closely with our partners in Recorded Music, Corporate and Music Publishing, he’ll play a critical role in helping us use data to forecast trends and aid our artists, songwriters and ultimately music fans. There’s no one better suited to take on this post as we continue to emphasize the importance and value of making strategic, data-backed business decisions.”

Abayomi joins WMG from WarnerMedia, where he directed monetization of the company’s varied broadcast-media inventory. Prior to that, he held posts at Barnes & Noble Education and Dun & Bradstreet and served as a professor at Georgia Tech, Binghamton University and the University of Cuenca. He has also DJ'd in New York City bars.