TRAVIS LIVES 'LIKE MIKE' IN 'FRANCHISE' VISUAL

Filmed at Michael Jordan's Chicago-area mansion, Travis Scott combines luxury and camp in the visual for his brand new single, "FRANCHISE" (Cactus Jack/Epic) featuring Young Thug and MIA.

The video, directed by White Trash Tyler and Scott, premiered nationwide at IMAX Theaters ahead of screenings for Christopher Nolan's TENET on Friday.

The track is already approaching Top 5 at Apple Music and has 2m views on YouTube. Scott's previous official singles, "THE SCOTTS" with Kid Cudi and "Highest in the Room" both debuted at #1 in their opening week.

He currently has "The Travis Scott Meal" on McDonald's menu, as the iconic fast-food titan rolled out another promotion for an exclusive Travis Scott x McDonald's action figure, as seen in commercials for their partnership.

Watch "FRANCHISE" below.

HITS LIST GETS LIT UP
Whoa, this year's going too fast. (11/19a)
ON THE COVER: WICKED
They're not in Kansas anymore. (11/19a)
GRAMMY CHEW: RUMINATING ON THE BIG 4 NOMS
80% is a lot better than usual. (11/15a)
NEAR TRUTHS: REALIGNMENT AND RECOGNITION
Underscoring the year's biggest stories (11/19a)
NEAR TRUTHS: THE ELEPHANT IN THE ROOM
Nervous time in the music biz and beyond. (11/16a)
NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
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