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A TIGHT TOP 20 (UPDATE)

UPDATE: In the thick of a three-way battle for #1, the top of the chart has been shuffled with Taylor Swift now leading. Here's the latest order as we do our best to keep up with all the action—our last brain cell is barely holding on through this heat wave.


As we suggested over the weekend, #1 on this Friday's HITS Top 50 is up for grabs. We're giving Pop Smoke a very slight edge today but it's far from a done deal. Taylor Swift's deluxe version of folklore, released today, adds "the lakes," the song previously available only on her physical CD.

With three days left in the chart week, is that enough time to make a difference? And will "Smile," Juice WRLD's recent collaboration with The Weeknd contribute strong second week consumption numbers? Lots in play this week, and that doesn't even include a $400k Lamborghini being raffled off by Young Dolph. Watch this space for more. 

  1. Taylor Swift (Republic) 90-95k total activity, 30-35k albums*
  2. Pop Smoke (Victor Victor/Republic) 85-90k, 2-4k*
  3. Juice WRLD (Grade A/Interscope) 80-85k, 2-4k 
  4. Young Dolph (Paper Route/EMPIRE) 60-65k, 29-33k
  5. Hamilton (Uptown/Atlantic) 55-60k, 6-8k
  6. Rod Wave (Alamo/Geffen/Interscope) 50-55k, <1k
  7. Lil Baby (Quality Control/Motown/Capitol) 40-45k, <1k
  8. DaBaby (SCMG/Interscope) 40-45k, <1k
  9. Post Malone (Republic) 30-35k, 1-2k
  10. Harry Styles (Columbia) 28-32k, 6-8k
  11. Gunna (Young Stoner Life) 27-30k, <1k
  12. Morgan Wallen (Big Loud) 21-24k, 1-3k
  13. Polo G (Columbia) 21-24k, <1k
  14. The Weeknd (XO/Republic) 21-24k, 1-3k
  15. Lil Durk (Alamo/Geffen/Interscope) 21-24k, <1k
  16. Lil Uzi Vert (Generation Now/Atlantic) 19-22k, <1k
  17. Luke Bryan (Capitol Nashville) 19-22k, 10-12k
  18. Luke Combs (River House/Columbia Nashville) 19-22k, 1-2k
  19. Future (Freebandz/Epic) 19-22k, <1k
  20. Billie Eilish (Darkroom/Interscope) 19-22k, 3-5k

Debut
*updated

SURF’S UP
FOR HITS LIST
Good vibrations (3/5a)
NEAR TRUTHS: UNCORKED
Jay-Z's blingy mountain of cash keeps gaining altitude. (3/5a)
UMG PULLS IN NEARLY
$9B IN 2020
Value keeps rising ahead of IPO. (3/5a)
MILEY JOINS COLUMBIA
Like moving to the apartment next door. (3/4a)
GRAMMY CHEW: THE
PRE-GRAMMY BOUNCE
Let's hear it for ironic guitar-smashing. (3/5a)
BLACK HISTORY MONTH
A jazz chronicle of fighting the power.
GRAMMYS: WHERE TO FROM HERE?
After the snubs, the show.
ACQUITTED
In a phenomenal display of cowardice.
MOVING THE NEEDLE
When vaccination schedules and touring schedules meet.
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