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DRAKE TAPS LIL DURK FOR NEW SINGLE

Drake has dropped his lead single "Laugh Now Cry Later" f/Lil Durk. The new song arrives with a video featuring all-stars Kevin Durant, Odell Bekham Jr. and Marshawn Lynch—all Nike affiliates. The visual was filmed at Nike world headquarters. 

The 6-God also announced that his forthcoming sixth studio album, due to arrive very soon via OVO/Republic, is titled Ceritified Lover Boy

"Laugh Now Cry Later" is the first lead single for a full-length since 2018's "God's Plan," which debuted with 671k units in its opening week. "God's Plan" is now at over 12m in total activity and was the biggest song of 2018. 

Listen to the new single below. 

MAYBE, JUST MAYBE: "GO" TIME
The genesis of an anti-format hit (9/24a)
PMRC: WHO'S RUNNING THIS SHOW?
A trade news monopoly grows. (9/25a)
INGROOVES DEVELOPS AI TECH FOR MARKETING
A patent to identify audiences. (9/24a)
A NEW AGENCY IS MINT-ED
There's always room for one more. (9/22a)
SPOTIFY LEADS APP FAIRNESS ORG
David vs. Goliath, app-style. (9/24a)
GRAMMY TALK
We're full of it.
AFRICAN POP
Getting global with it.
IT'S PRETTY SMOKY
And this time it's not from our bong.
WHAT COMES AFTER TIKTOK?
Shorter videos! Weirder trends!
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