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ASHE'S "STORY" REIGNITES BEHIND STRONG RESEARCH

Kicked off by a viral Netflix sync earlier this year, Ashe's "Moral of the Story"—now featuring Niall Horan—has been reignited at Top 40 behind strong returns in callout research. 

For the song's second go at Pop radio, Greg Marella's Capitol team will join forces with Mom+Pop, led by GM David Jacobs. Look for some major second half scores with the addition of Horan, some Tower muscle and the right metrics. 

The track has already generated over 2.5m videos at TikTok, along with racking up 250m streams. 

A STAR-SPANGLED
HITS LIST
It's now or never. (7/1a)
BST HYDE PARK: BIGGER THAN EVER
It's the U.K. equivalent of July 4 fireworks. (7/1a)
SADDLE UP:
BEYONCÉ UNVEILS RENAISSANCE ART
She's not horsing around. (7/1a)
SONG REVENUE: DRAKE TAKES
THE CAKE
The rich get richer. (7/1a)
UMG ACQUIRES ALL THINGS ZAPPA
Who's gonna "Freak Out" over this acquisition? (7/1a)
SUPERSTAR RELEASES
Who's next?
MUSIC BIZ SPECIAL
It's Comic-Con for numbers geeks.
THE BIG CHEESE
Theories of evolution from 30,000 feet.
THE NEXT GIANT DEAL
A&R in overdrive.
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