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BTS: EXPLOSIVE NEW DEVELOPMENTS

Global sensation BTS is about to unleash its first all-English-language single—“Dynamite,” via Big Hit/Columbia—and the buzz surrounding their splashiest launch ever is deafening.

The K-Pop superheroes sold out their initial D2C launch in under 45 minutes on 8/3, shattering all their prior D2C records; the presave campaign, meanwhile, is enormous—over 500k, another new benchmark for the group.

The band will savor another first on 8/21, when “Dynamite” becomes the first BTS cut to have world premieres on every major radio chain in the U.S.

Expect the formidable BTS fan army to reach a fever pitch in short order. 

 

TAGS: BTS | Big Hit | Columbia
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