Quantcast
INSTAGRAM ROLLS OUT REELS

Facebook has finally rolled out their anticipated TikTok-competing app, Reels, within Instagram. With Reels, users can create 15-second videos with original audio, AR effects and music from the Instagram library. Clips can be shared directly to friends or made public for anybody to view within the Explore feed on the platform. 

Here are the tools available as options for users to create with:

  • Audio: Search for a song from the Instagram music library. You can also use your own original audio by simply recording a reel with it. When you share a reel with original audio, your audio will be attributed to you, and if you have a public account, people can create reels with your audio by selecting “Use Audio” from your reel.
  • AR Effects: Select one of the many effects in our effect gallery, created both by Instagram and creators all over the world, to record multiple clips with different effects.
  • Timer and Countdown: Set the timer to record any of your clips hands-free. Once you press record, you’ll see a 3-2-1 countdown, before recording begins for the amount of time you selected.
  • Align: Line up objects from your previous clip before recording your next to help create seamless transitions for moments like outfit changes or adding new friends into your reel.
  • Speed: Choose to speed up or slow down part of the video or audio you selected. This can help you stay on a beat or make slow motion videos.

Reels arrives following a controversial year for rival TikTok, which has faced scrutiny from Facebook CEO Mark Zuckerberg, the U.S. government and most recently, President Trump for lack of data security and ties to China. New TikTok CEO Kevin Mayer criticized Facebook for disguising their attacks on TikTok as "patriotism," while blatantly making a copycat product (Reels).

 

HABTEMARIAM UPPED TO CHAIRMAN/CEO AT MOTOWN
A new chapter for Hitsville USA (3/2a)
GRAMMY CHEW: THE
PRE-GRAMMY BOUNCE
Let's hear it for ironic guitar-smashing. (3/2a)
NEAR TRUTHS:
PIE IN THE SKY
The stream is irrigating a money tree. (3/2a)
SOUNDCLOUD BANKS
ON FAN DEVOTION
A new approach to leveling the playing field (3/2a)
MICHAEL GUDINSKI,
1952-2021
Aussie music man left his mark everywhere. (3/2a)
BLACK HISTORY MONTH
A jazz chronicle of fighting the power.
GRAMMYS: WHERE TO FROM HERE?
After the snubs, the show.
ACQUITTED
In a phenomenal display of cowardice.
MOVING THE NEEDLE
When vaccination schedules and touring schedules meet.
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)