Quantcast

FOR PRIMARY WAVE, DEVO'S THE BAND U WANT

Devo’s catalog will get straight, go forward and move ahead with Primary Wave Music Publishing, which has acquired a stake in the music publishing catalog and master recordings of the groundbreaking band.

The acquisition includes "Whip It," "Girl U Want" and "Freedom of Choice." Devo will now have access to Primary Wave's publishing infrastructure, which includes digital strategy, marketing, licensing, synch opportunities and film & TV production.

"As a founder of Devo, the band and the concept, I feel the evidence of real De-evolution is growing daily," says Gerald Casale who founded the band with Mark Mothersbaugh in Akron, Ohio, in 1972. "Devo is relevant to current culture and I am excited that Primary Wave finds our body of work ripe for growing the Devo brand into the future. In partnership with them we hope to fortify our legacy."

Adam Lowenberg, Chief Marketing Officer at Primary Wave and a Devo fan who has probably already ordered an Energy Dome PPE Kit , said, “Our team looks forward to bringing new life to their classic songs." 

SONG REVENUE: HOPPED UP
Bad Bunny makes the most of his turn at bat. (5/19a)
TOP 20: KENDRICK
LEADS THE WAY
Another record-breaking debut week. (5/19a)
GREEN AS EVER
A think piece—cool! (5/19a)
LIVE FROM NEW YORK, IT'S HARRY ON APPLE
Won't be long now. (5/19a)
LNX BATHED IN STARLIGHT BY SHOF
23 with a bullet (5/19a)
SUPERSTAR RELEASES
Who's next?
MUSIC BIZ SPECIAL
It's Comic-Con for numbers geeks.
THE BIG CHEESE
Theories of evolution from 30,000 feet.
THE NEXT GIANT DEAL
A&R in overdrive.
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)