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NEW RELEASES:
MONSTER EDITION

Lady Gaga will top next week's chart with Chromatica (Interscope) on pace to be her best first week since Born This Way debuted at #1 in 2011. The follow up to the A Star Is Born soundtrack is putting up some strong physical numbers as consumers begin making their way back to stores.

Chromatica will be the biggest female pop debut since Taylor Swift's Lover (August, 2019). Since 2011, no other female artist will have more #1 albums than Lady Gaga—Chromatica will be her sixth #1. 

Jimmy Buffett will likely see his highest charting album in more than 15 years with a total that could equal or surpass 2009's Buffett Hotel, which opened with 68k. Previously, his 2004 album, License To Chill, debuted at #1.

New Release Projections:

Lady Gaga (Interscope) 265-285k total activity, 205-220k album
Jimmy Buffett (Mailboat) 65-70k, 65-70k
Lil Yachty (Quality Control/Motown/Capitol) 35-45k, 4-6k
G Herbo - Deluxe (Machine/Epic) 24-27k, 2-3k
Kygo (Kygo/RCA) 22-25k, 4-6k
Kip Moore (MCA Nashville) 14-17k, 11-13k

Now if you'll excuse us, we'll just return to the fetal position.

MAYBE, JUST MAYBE:
MOBILE PHONES,
IMMOBILE HUMANS
Lenny Beer needs to cut down on his screen time. (10/1a)
RAINMAKERS: MICHAEL RAPINO, NATION BUILDER
A tease for the upcoming edition, eh? (10/1a)
THE DEATH OF PRINT JOURNALISM: GRAMMY PREVIEW EDITION
Gimme an "H." Gimme another "H." (9/30a)
NEAR TRUTHS: PARANOIA STRIKES DEEP—INTO YOUR LIFE
IT WILL CREEP*
A high-revving column (10/1a)
YOUR TOP 20 IS
FULLY LOADED
Prediction: There will be 20 albums in the Top 20 this week. (10/1a)
GRAMMY TALK
We're full of it.
AFRICAN POP
Getting global with it.
IT'S PRETTY SMOKY
And this time it's not from our bong.
WHAT COMES AFTER TIKTOK?
Shorter videos! Weirder trends!
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