Former Interscope Records publicist Hannah Haines has been named Head of Publicity at 10K Projects. Head of Marketing Theo Battaglia made the announcement.
In the newly created position, Haines will handle corporate communications, and oversee publicity campaigns for artists at the label, the Internet Money creative collective, Homemade Projects and other affiliated labels.
“Hannah has led campaigns for some of the most successful artists in the world, honing her media instinct and developing deep relationships in every sector of the artist and media communities along the way,” Battaglia said.
Haines spent the last five years at Interscope where she handled publicity for Playboi Carti, Sheck Wes, Rod Wave, Bad Gyal, the late Juice WRLD.
“We put a lot of thought into the kind of person we wanted for our first communications hire,” said 10K Projects Founder and CEO Elliot Grainge. “Hannah has worked with some hugely successful artists, but also knows how to roll up her sleeves and get in the trenches to affect real artist development. She’s perfect for this new role at 10K.”
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