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PRICE IS RIGHT
FOR 10K

10K Projects has appointed Danielle Price to the position of SVP Business and Legal Affairs. In her new role, Price will be a key dealmaker at the L.A.-based label.

Danielle comes to 10k from LaPolt Law, P.C., where she led the firm’s hip-hop music division, servicing artists such as Nicki Minaj, 21 Savage, Megan Thee Stallion, SAINt JHN and Tinashe. She was an integral part of the team that freed 21 Savage from ICE custody last year. 

“Danielle has established herself as one of the most versatile and talented attorneys working in the music business,” said 10K Founder/CEO Elliot Grainge. “I’m thrilled to have her on our team as we continue to grow the label and diversify our roster.”

Price commented, “It was important to me to work with a label that is truly artist-focused. Elliot is building something very special at 10K, and I’m thrilled to be joining the team at such an exciting time in the label’s history.”

A graduate of Pepperdine University School of Law and USC, Danielle began her career in the Legal Affairs department of Warner Music Group. She is a member of the Recording Academy and sits on the board of “Future Hope”—a subset of City of Hope’s Music, Film, and Entertainment Industry group. 

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