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ARIZONA GOES TO COLUMBIA

The red-hot contest for streaming phenom Arizona Zervas is over, as Columbia’s Ron Perry inks the young breakout, whose “ROXANNE” has flown to #1 at Spotify.

The signing adds to the ongoing metamorphosis at the label, which began when Perry inked another viral project that was pinging the radar, Lil Nas X.

The 24-year-old Zervas, who, despite his name, hails from Maryland, is repped by manager Quentin Gatto and attorney Josh Kamen. He had early traction at TikTok before taking off at streaming; “ROXANNE” was recently added by Kid Kelly at SiriusXM’s Hits 1.

 

 

THE BIZ SALUTES
JOE SMITH
Celebrating the life of the Toastmaster General (12/5a)
REVENUE CHART:
MALONE IS MONEY
Yet another post about Post (12/5a)
YOUR TOP 20 IS BOTH ICY AND POST-TOASTY
Actually, we'd prefer a bowl of oatmeal. (12/5a)
THE HAPPY WARRIOR OF THE RECORD BUSINESS
What a great guy (12/5a)
GRAMMY CHEW: WHO ARE THESE PEOPLE, ANYWAY?
Those who fail to learn from the past are destined to repeat it. (12/5a)
EGGNOG!
Ours is mostly bourbon.
MISTLETOE!
Delicious in salads.
CHESTNUTS!
Ours are roasting, but it could be these slim-fit jeans.
WEED!
An entire Christmas tree made of it. Is what we want for Christmas.
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