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SHE'S BAAACK (UPDATE)

 

Following a highly cloak-and-dagger campaign that included NDAs, chloroform and pinky swears, "ME!" featuring Panic's Brendon UrieTaylor Swift's first release since her new deal with UMG via Republic, arrived precisely at midnight, as promised. Tay places a high value on punctuality. 

The track, penned by Taylor, Urie and Joel Little, went wide to all DSPs, as well as radio, reaching #1 at iTunes, um, Swiftly, and has also moved to #2 at Apple Music and Amazon's download store. The video earned 65.2m views in 24 hours, a new record for a video debut by a solo artist (or any female artist), and the second-biggest 24-hour debut for any video.

Monte Lipman has his game face on. So, of course, does Spanky

Ready? Click away—preferably on an audio-streaming service.

Be sure to check out the opening dialogue in a popular Romance language, the pink snake morphing into butterflies and those puffy clouds, all of which are clearly metaphors for something.

BLACK HISTORY MONTH: FUNK, PART 2
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Dude, it's been too long. (2/25a)
GAGA SETS "STUPID" FOR FRIDAY
After "Shallow," will she go deep? (2/26a)
TOO COOL FOR SCHOOL
Where can we get one of those ironic letter-man jackets? (2/25a)
REPORT: BIG HIT
BANKING ON IPO
Everybody's doin' it. (2/25a)
DON'T TALK TO THE PRESS
Also, don't leak the memo about not talking to the press to the press. Please.
GRAMMY VOTING
How the sausage is made.
BIEBER'S BIG BOW
Changes changes the conversation.
PRIMARIES
So hard to decide...
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