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SPOTIFY ADDS ANOTHER PODCAST

Spotify continues its dive into the world of podcasting, acquiring the company behind Serial Killers and Unsolved Murders, Parcast. It’s the third podcast company Daniel Ek & company have bought this year.

Parcast started in 2016 and has launched 18 premium podcast series that cover mystery, crime, science fiction and history. Parcast expects to launch more than 20 new shows this year.

Dawn Ostroff, Spotify’s Chief Content Officer, said, “Crime and mystery podcasts are a top genre for our users and Parcast has had significant success creating hit series while building a loyal and growing fan base.”

The transaction is expected to close in the second quarter of 2019. No price was given but in February, Ek said the company intends to spend $500m on podcast companies.

“Alongside Spotify, our ability to scale, grow and amplify the unique and tailored brand of content we create is full of fantastic possibilities,” said Parcast Founder and President Max Cutler.

And mom always said crime doesn’t pay. She obviously didn’t have a podcast.

REVENUE CHART:
RAINING CATS & DOGS
Starring Doja Cat, Nipper and Ms. Larry David (5/13a)
RECORDING ACADEMY LOCKS IN HARVEY MASON JR. AS CEO
Meet the new boss, same as the old boss. (5/14a)
TIME TRAVELING
WITH CLIVE (UPDATE)
Beam us up, Uncle Clive. (5/13a)
ROCK HALL INDUCTEES:
NEW & OVERDUE
Todd gets in. Finally. (5/13a)
KG's HOT ALT SUMMER
She also reviews the best outdoor Bluetooth speakers. (5/13a)
RHYTHM, BLUES AND THE FUTURE
The musical tapestry we know as R&B.
WHO'S NEXT?
Predicting the next big catalog deal.
JUST THE VAX, MA'AM
Once we all get vaccinated, how long before we can party?
WORLDWIDE GROOVE
How is globalization bringing far-flung territories into the musical mainstream?
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