Super Bowl LIII commercials featured some surprise musician cameos and expensive syncs on the world's biggest stage. Big cameos in the first half of the game included the Backstreet Boys with Chance the Rapper for Doritos, Cardi B with Lil Jon and Steve Carrell for Pepsi and 2 Chainz starring and performing in an ad for Expensify.
Earning big time syncs were: Frank Ocean for Showtime (x2), Ludacris for Mercedes, Fine Young Cannibals for T-Mobile, Andy Grammer for Norwegian Cruise Lines and Bob Dylan for Budweiser.
The Grammys had a handful of placements, several with host Alicia Keys, confirming previously announced performers.
THE COUNT: COLDPLAY IS HOT, COUNTRY'S COOKIN' IN THE U.K.
The latest tidbits from the bustling live sector (3/28a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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