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“7 RINGS” GETS 15M PLAYS IN 24 HOURS


Ariana Grande
’s “7 Rings” has broken the Spotify all-time global record for total plays in a 24-hour period with 14,966,544 streamns on Friday (1/18), the track’s day of release.

That tally blows away the previous record, set by Mariah Carey’s “All I Want for Christmas Is You,” on Christmas Eve 2018, which registered just north of attracted 10.8m streams. The only other track to break the 10m one-day mark was XXXTentacion’s “SAD!” last June.

Those nearly 15m streams will generate around $90k, MBW’s Tim Ingham calculated in his coverage.

The news delighted manager Scooter Braun, who held nothing back in his congratulatory tweet.

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