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KANYE & PUMP'S "I LOVE IT" VIDEO BREAKS YOUTUBE RECORD

Kanye West and Lil Pump's video for "I Love It" (G.O.O.D./Def Jam-Warner Bros.) scored the biggest-ever global debut for a hip-hop video on YouTube, generating over 76m views in its first week and surpassing the record set by Childish Gambino's "This is America."

The viral video, co-directed by West and executive-produced by Spike Jonze, has spawned an #ILoveItChallenge on social media, memes and a James Corden spoof

The song topped our Streaming Songs chart for the week and has topped the Apple Music and Spotify domestic and global charts all week. 

2020 MIDYEAR MARKETSHARE SCORECARD
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A "Moon" shot. (7/6a)
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THE 2021 CONCERT RUSH
Would you like some Swiss cheese with your nachos?
ALEXANDER HAMILTON
Oh, sorry--we were just singing to ourselves.
MARY TRUMP
Family is everything.
K-POP STANS
Are they coming for Kanye? Yes.
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