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UMG LAUNCHES 'PEACEFUL MUSIC' PLAYLIST WITH APPLE MUSIC

Universal Music Group is launching "Peaceful Music" in conjunction with Apple Music and artist ambassadors. This marks the first time Apple Music has worked with a major label to create a branded playlist that will be regularly curated by artists.

Peaceful Music will be a continuously curated cavalcade of calming music, overseen by leading artists and composers of the genre. Pioneering composer Max Richter is the first artist ambassador to preside over Peaceful Music, making expert selections to provide listeners moments of calm and inner focus. 

With more names due to join the movement, the playlist is now available exclusively via Apple Music. 

This playlist has a good shot at replacing my go-to, "Faded AF."

A STAR-SPANGLED
HITS LIST
It's now or never. (7/1a)
BST HYDE PARK: BIGGER THAN EVER
It's the U.K. equivalent of July 4 fireworks. (7/1a)
SADDLE UP:
BEYONCÉ UNVEILS RENAISSANCE ART
She's not horsing around. (7/1a)
SONG REVENUE: DRAKE TAKES
THE CAKE
The rich get richer. (7/1a)
UMG ACQUIRES ALL THINGS ZAPPA
Who's gonna "Freak Out" over this acquisition? (7/1a)
SUPERSTAR RELEASES
Who's next?
MUSIC BIZ SPECIAL
It's Comic-Con for numbers geeks.
THE BIG CHEESE
Theories of evolution from 30,000 feet.
THE NEXT GIANT DEAL
A&R in overdrive.
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