WHAT "LOOK WHAT YOU MADE ME DO" HAS DONE ALREADY
Taylor Swift’s new Big Machine single is off to a strong start, to say the least, at both radio and retail.
In the overnight—between midnight on the East Coast and when the iTunes store turns over on the West Coast—“Look What You Made Me Do” was downloaded nearly 100k times. That represents more than a 20% increase vs. the overnight for “Shake It Off,” Swift’s first blockbuster single from her previous album, 1989. “Shake It Off” went on to be downloaded 544k times in its first week. Indeed, “Look” will the first song in 15 weeks to knock “Despacito” out of the best-selling-track spot.
At radio, at only 12 hours in, the song is #36 on the Mediabase real-time Top 40 chart. Its premiere on iHeart today will offer 20m total audience spins on 140 Pop and AC stations.
So, yeah: It’s big. How big? We’ll see very soon. Stay tuned for streaming and other updates.
VMAs BEAMING BACK
TO THE BIG APPLE Getting back to where they once belonged (4/24a)
THE COUNT: ALL THE DESERT'S A STAGE
Jon Wayne is rolling over in his grave. (4/24a)
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THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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A CHORUS OF PRAISE: IVORS 2024 NOMS
