Quantcast
Pandora chief Tim Westergren
PANDORA HAILS GROWTH, TOUTS 2017 PLANS

With growth in both subscribers and advertising, Pandora has announced that it will exceed Q4 2016 revenue and EBITDA guidance. The digital-music giant also noted that it added 375k new subscribers to Pandora Plus late in the year. 

In an effort to reduce operating costs, the company's U.S. employee base (with the exclusion of Ticketfly) will be reduced by 7% before Q1 is out. Pandora has also undertaken the leveraging of its analytics platform and ad tech to increase revenue and other efficiencies.

“2016 was a year of significant investment for Pandora," declared ruler Tim Westergren. In 2017, we will manage the business toward full year adjusted EBITDA profitability." In the same letter to stockholders, which can be read in its entirety here, Westergren lists subscriber growth and ad-business expansion among Pandora's key 2017 priorities, along with the further growth of AMP and other tools for fan engagement.

In related news, Pandora's Lars Murray today informed yet another intern that he wasn't the Lars from Metallica.

BIEBER ALBUM DROPPING ON VALENTINE'S DAY
There's a tour too. (1/28a)
KEN TELLS ALL
Mr. Ehrlich talks about Kobe, the Academy and Fame. (1/28a)
AND THE GRAMMY GOES TO...
The list. (1/28a)
TREVOR DANIEL SIGNS TO PULSE
Pubco's first big inking post-deal. (1/28a)
HOW THE GRAMMYS BROUGHT THE HEALING
We use words like 'gravitas." (1/28a)
SUPER BOWL!
It's apparently some kind of sporting event.
HOW DOES GRAMMY MOVE ON?
From scandal to ... status quo?
VALENTINE'S DAY
The price of love must be carefully calculated. (Cough, Bieber tickets, cough.)
JOHN BOLTON TO TESTIFY!
Just kidding. Mitch and Lindsey won't let that happen.
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)