Ahead of the 3/18 drop of her new set, This Is What the Truth Feels Like, Gwen Stefani and Team Interscope have teamed up with Target for what's being touted as the first music video ever created on live TV—and it's happening during the Grammys.
The performance, which will greet the world during a four-minute commercial break on the 2/15 CBS telecast, will unveil an exclusive Target deluxe edition with four bonus tracks, available for preorder now on the retailer's website. (A standard version for all other retail partners goes into preorder on 2/12).
You'll recall that Interscope pioneered this use of an extended Grammy break with a performance by Imagine Dragons on last year's telecast.
In unrelated news, Steve Berman has to go pick up some stuff at Target.
THIS HITS PHOTO GALLERY IS WANDERING IN THE DESERT
Photographic proof of the weaselfest (4/15a)
| ||
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
|