Quantcast
Drizzy, Riri and 'Ye: Three for Grammy time?

MUSIC’S BIGGEST RELEASE WEEK?

Word has it that in addition to Kanye West—who has tweeted a 2/11 release date for his forthcoming Def Jam set, Swish—we will see long-awaited new sets from YMCMB/Republic’s Drake and Roc Nation’s Rihanna around Grammy time as well.

When will the latter two superstars deliver to get maximum Grammy bang? Can they do so without each diluting the other’s impact?

As you may have read here, Riri appears in a new CBS spot touting both the Grammys and the Super Bowl.

In any event, having these three superstar releases in the marketplace at once, amid the sky-high profile of Music’s Biggest Night, is undeniably good for the biz.

Riri’s 2012 set, Unapologetic, bowed at #1 on the HITS Album Sales Chart with 240k; it’s sold 1.2m+ RTD. Drake’s If You’re Reading This It’s Too Late—regarded as a “mixtape” rather than an official album—moved just under 500k after its surprise drop just before Valentine’s Day 2015, and its tally to date is just under 1.2m.

Yeezus, Kanye’s challenging mid-2013 set, hit with 328k and is up to 724k RTD.

In other scheduling news, Sarah Palin’s endorsement of Donald Trump has totally screwed up Satan’s timetable.

CAA TO BUY ICM
Building a powerhouse. (9/28a)
ON THE COVER:
KACEY MUSGRAVES
How do you follow an Album of the Year winner? (9/28a)
WMG, TWITCH ALIGN
Channeling the stars. (9/27a)
SOUR VS. DANGEROUS: THE RACE FOR THE YEAR'S #1 ALBUM
Who would've thunk it nine months ago? (9/27a)
GRAMMY CHEW: ALBUM OF THE YEAR (12 FOR EIGHT)
Wild speculation with extra mustard (9/24a)
HITS' 35TH ANNIVERSARY
A chronicle of the inexplicable.
GRAMMY: ALBUM OF THE YEAR
We make yet more predictions, which you are free to ignore.
2022 TOURS
May we all be vaxxed by then.
ROCK'S NEW CHAPTER
Power pop, global glam and the return of the loud.
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)