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PANDORA DEBUTS THUMBPRINT RADIO

Pandora has announced the launch of Thumbprint Radio, a hyper-personalized station for each listener.

To achieve this, the world's largest music discovery platform will use the 60 billion pieces of "thumbing history" collected, and will use the finer details of thumb data music fans have already shared to craft individual stations.  

This will not be all your thumbs-up songs on shuffle, though. Instead, Thumbprint Radio will construct an individual experience by weaving other unique music choices along with your well- known faves in a groovy new discovery algorithm. 

"Thumbprint Radio is a collaboration between each listener and Pandora," said Chris Phillips, the streaming giant's Chief Product Officer. "You shared with us what music you love via all your thumbs, and we heard you. We have combined all your favorites with music we know you'll love to create a new station that reflects your unique musical thumbprint." 

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