25 HEADING DUE NORTH FROM 3M

Another day, another updated Adele projection. As of Wednesday morning, our numbers crunchers have increased first-week estimates for 25 to 3.1-3.3m albums, 3.2-3.4m SPS. This is surreal. Meanwhile, she’s performing “Million Years Ago” on The Today Show as this item is being typed. Columbia's Rob Stringer will be having a quite happy Thanksgiving indeed.

TOP 20: JUST TRUST US
A second sonic Boom (4/18a)
ON THE COVER:
AARON BAY-SCHUCK
AND TOM CORSON
Bunny's hoppin' again. (4/17a)
NEAR TRUTHS:
PRIMARY NUMBERS
Hats off to Larry (4/17a)
TAY’S FORTHCOMING DEBUT: WE ARE TORTURED BY SPECULATION
So many questions (4/18a)
THE COUNT: COACHELLA, FROM THE COUCH
The coziest way to experience the fest (4/18a)
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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