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PUFF DADDY'S BIRTHDAY MMM...MIXTAPE

Diddy was all about gifting his fans on his special day, as the bonafide marketing juggernaut and brand saturation expert enlisted an all-star cast, featuring Lil Kim, Future, Wiz Khalifa, King Los, Jadakiss, French Montana, Pusha T, Big Sean, TraviS Scott, Ty Dolla Sign and the Lox, to celebrate his 46 years on this planet.

The 12-track MMM explores the rap mogul's "hustling spirit" and was intended as a "thank you to the fans," but most importantly, is a prelude to his final album, No Way Out 2.

Only Donald Trump is craftier and calls in more favors.

NEAR TRUTHS: SPRING BLOOMS
Here come the big guns. (3/28a)
THE COUNT: COLDPLAY IS HOT, COUNTRY'S COOKIN' IN THE U.K.
The latest tidbits from the bustling live sector (3/28a)
CITY OF HOPE TAPS MARCIANO FOR TOP HONOR
This year's philanthropic model (3/28a)
TRUST IN THE TOP 20
Hip-hop is no longer hibernating. (3/28a)
UMG BROADENS SPOTIFY OFFERINGS
Sir Lucian and Daniel are in harmony. (3/28a)
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
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