Bob Roback has been tapped as the new CEO of Isolation Network, the parent company of indie distribbery INgrooves.
Roback founded LAUNCH Media, which was acquired by Yahoo in 2001; until 2007, he served as Yahoo's Head of Music. Most recently, he was President of Fender Musical Instruments Co., where he will continue as a member of the board of directors.
“Throughout his career, Bob has successfully launched and led future-facing companies that helped to push digital music and media businesses forward in innovative ways,” INgrooves Chairman Jay Boberg INtoned. “We feel he is the perfect executive to lead our global executive team into our next phase of growth.”
Boberg then contemplated formulating a witticism involving the coinage “Sears & Roback” but thought better of it.