PR pro Nadine Peña has joined Crush Music to spearhead all media communications strategy for the company's blossoming roster, including new viral sensation MAX and Pete Wentz's label DCD2. She'll report to CMO Dan Krushchow and will be based in New York. 

Said Kruchkow, “The hustle and fearless attitude that Nadine brings to the world of PR is just what our industry needs as it completely transforms. We welcome that at Crush with open arms."

Peña has previously led efforts for a wide variety of artists from Sean "Diddy” Combs to LeAnn Rimes and Wentz. She was most recently at DKC Public Relations.