Quantcast
ALL YOUR MUSIC (AND A BUNCH OF OUR QUESTIONS) IN ONE PLACE

"All the places you love music in one place," reads the Apple Music press release which you can read here if you really want to.

Our previous question still stands: Will it be a game changer?

For all its copious, nerdy detail, today's presentation didn't really spell out what streaming is or means to the vast majority of people who remain unaware of it. They need a tutorial in the difference between downloads and streams and the value of having access to virtually all the music in the world at a single tap. Netflix would be a good analogy—if you could find more good stuff on it.

Fortunately, an ad blitz combined with the free trial and the six-member family subscription will give kids time to explain it to their parents with no risk.

As for Beats One radio, will its "great stuff first," allegedly research-free programming matter beyond the relatively small audience of great non-comm stations? Given that the influence of Top 40 radio extends to the most listened-to playlists on streaming services (while also dominating the iTunes download charts), can tastemaker radio—even as a key component of Apple's "ecosystem," move the needle, as Zane Lowe suggested?

Meanwhile, how vital a piece will Apple Connect be? We know other elements of the service challenge Spotify and Pandora. Its discovery features seen to throw down the gauntlet before Soundcloud. The social aspect, with its multimedia capacity also seems to be taking on Facebook to some extent. Will the user-generated content opportunities of Connect be any threat to YouTube

Apple stock is down about 85 cents currently at $127.80; it lost as much as 1% during its mid-afternoon nadir (right after the conference), but has since rebounded somewhat.

This is all pretty normal, and happens every time Cupertino does a splashy event but disappoints pundits by failing to cure death.

We'll just have to wait to see how the folks who neither read streaming stats nor own Apple stock nor have a particular investment in the future of media feel about all this.

Eddy Cue's "pinkish" shirt, however—was it coral? Salmon? We need answers, people—remains a trending topic.

WMG LAUNCHES IPO
That's a nice return there, Len. (5/26a)
NEAR TRUTHS: WASS
UP WITH PARADIGM?
The next mogul. (5/26a)
DEF JAM SETS UP SHOP IN AFRICA
Is Larry Gaaga related to Lady Gaga? And other musical questions. (5/26a)
AIRHEAD: HOW TO WIN THE HOT 100
You just need these six credit cards... (5/26a)
WELCOME TO THE
WORKING WEEK
President Glauber knows it don't thrill you but she hopes it won't kill you. (5/26a)
SHORT WEEK
Enjoy being even more confused by the calendar.
BLACK MUSIC MONTH
Celebrating the music that fuels the biz.
INSTACART
Dammit, we said DILL pickles!.
TRUMP SAID WHAT, NOW?
Just wondering if you still give a fuck.
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)