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Vevo Rolls a J

VEVO ROLLS OUT A J: Red-hot Lava/Universal Republic U.K. pop diva Jessie J launches VEVO’s new Lift program today with the premiere of “Price Tag” f/five-time Grammy nominee B.o.B, the first U.S. single from her upcoming album, Who You Are. The video came out in the U.K. yesterday and went to #6 on iTunes, joining her other single, “Do It Like a Dude,” which is at #5. The clip nabbed 145k+ views in 24 hours, and was #2 on the video sales chart. (1/31p)

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