Digital album and track sales growing

CAN YOU DIGIT? Digital album sales are up 15% this year, while track sales have already broken 1.3 billion units, according to the latest Nielsen report, and mobile has played a major role in this growth. “As we look ahead, it’s clear that digital music purchases—and consumption through streaming sources—will continue to grow, and that consumers’ appetites for digital music will change at the speed of technology,” said Nielsen SVP of Client Development David Bakula. “These trends will no doubt continue to shape the way that music is discovered, marketed, consumed and sold.” (10/3a)

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