Quantcast

Viral commentary tease

BRANDING IRONS: When you’re sick of hearing a song on the radio, what does that mean for the artist? What dubious distinction did Green Day add to its previously stellar career arc in the last year? And which of his songs has done the most to enhance Jay-Z’s brand? These and other intriguing questions are considered and answered in our newly posted commentary, “Why Viral Marketing Is Not Nearly Enough to Create a Hit,” in response to that much-talked-about New York Times think piece about the nontraditional marketing tactics being used by several of music’s biggest stars. Read it this morning with your coffee—it’ll get your brain out of neutral. (6/25a)

NEAR TRUTHS: KINGDOMS
File under: The enemy of my enemy is my friend. (3/26a)
ONE SHINING HITS LIST
She shoots, she scores! (3/26a)
YTD MARKET SHARE
Zeroing in on the elite teams (3/28a)
BEST IN THE WEST:
STEVE BERMAN
High time for another Eminem skit (3/26a)
MUSIC REVENUE TOPPED $17B IN 2023: RIAA
Streaming subscriptions lead the charge. (3/27a)
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
 Email

 First Name

 Last Name

 Company

 Country
CAPTCHA code
Captcha: (type the characters above)