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Leisengang to CC NPP

THE MONETIZE THAT BIND: Clear Channel President of National Programming Platforms Tom Poleman has appointed Helen Leisengang to the newly created post of SVP  of Integrated Programming. In the new position, she'lll be tasked with monetizing National Programming assets, including the Jingle Ball Tour and national programs and concerts. Leisengang comes to CC from CBS, where she has served as VP of Integrated Marketing and Events since 2009. Before that she was a Clear Channel local, and worked with Poleman on such signature Z100 events as the Jingle Ball and others that, he says, "have become the prototype for our national events. She's one of the best I've ever worked with at brand integration."  (11/15p)

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