"Fans still love NSYNC."
——Dick Odette, Sam Goody Sr. VP Audio

NSYNC GOES "POP" AT RETAIL

"Celebrity" Approaches 2 Million In Sales, With No End In Sight
So much for the demise of teenpop.

NSYNC’s new "Celebrity" album continues to fly off retail shelves after an impressive opening day, with estimates now indicating that the album could top the 2 million mark, which would give it the second largest first-week sales in history.

"Fans still love NSYNC," said Sam Goody Sr. VP Audio Dick Odette in perhaps the week’s biggest understatement. "The group’s music has evolved with their fans. Those who adored the group when they debuted in 1996 are still devoted. Sam Goody’s first-day album sales demonstrate that."

Odette added those sales put the album in the Top Five highest of all time for the chain, next to the band’s own "No Strings Attached," Backstreet Boys’ "Millennium," Britney Spears’ "Oops I Did It Again" and Eminem’s "The Marshall Mathers LP." "Celebrity" appears headed to top the 1.8 million Eminem did, which would place it second all-time to its own "No Strings Attached," which sold 2.4 million upon its release in March 2000.

Handleman, whose original first-week chainwide sales projection was 450k , have now upped that to more than 525k. They rang up first-day sales of 240k. "We’ve sold more of this album than we did of the last one for the same period of time," said the chain’s VP Music Purchasing Sam Milicia. The company services Wal-mart, Kmart and other mass retailers

In addition to the great sales, nearly 1,000 fans invaded Sam Goody Central at the Mall of America in Minneapolis to celebrate the album on the day of release.

Said Wherehouse’s Bob Bell: "Anyone who doubted this band will be proven wrong."

Skeptics had questioned the new album’s chances of success after the initial single, "Pop," faded quickly at radio. Those same skeptics are now preparing a crow dinner.

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