Tuesday, October 30, 2001
Don't touch that cable channel.
Music Choice and
Warner Bros. Records have made a deal to feature five of the label's artists in the company's weekly nationaly cable concert series, beginning with
k.d. lang and
Josh Groban in November.
Music Choice's concert series is a cable-exclusive program that reaches 29 million households across the
country. It features a variety of artists in an hour-long show with live performances and interview
segments. Previous shows have featured WB acts
The Living End and
Barenaked Ladies.
"Warner Bros. has done several concert events with Music Choice and the shows have had a clear impact on album sales," said WB Exec. VP of Music Video
John Beug. "We are supportive of the program and think it is a powerful outlet for exposing both established and emerging artists."
"We look forward to featuring artists from Warner Bros.' esteemed artist roster on our concert series,"
said Music Choice Prez/CEO
Dave Del Beccaro. "This partnership will allow us to continue to expose a
wider variety of artists to our audience of 29 million homes. And give them something to watch on cable besides
Iron Chef."
The concert with the established lang and newcomer Groban (who debuted "You're Still You" on
Ally McBeal last season) will air between Nov. 12-25. Check the Music Choice
website for specific times.