FB Entertainment—you know them better as an affiliate of African-American-owned clothing company FUBU—has signed a joint venture with Universal Records. The two will share marketing, distribution, promotion and baggy pants for new imprint FUBU Records. The first release scheduled is a hip-hop/R&B compilation of yet-to-be-named artists. It will hit sometime next year—which we're already calling "The Y2G+1."
"This is a very significant deal and a wonderful opportunity for both our companies," said Universal Records President Monte Lipman. "The arrangement will allow Universal to tap into a number of non-traditional outlets, and provide us with a variety of cross-marketing opportunities. Our expertise can help FUBU firmly establish itself as a player in the music industry. The only downside is I have to toss out all of my Wu-Wear and Sean John gear."
FUBU stands for "for us, by us," which is similar to Lipman's motto, "it's all about me."
The record deal adds to FUBU's entertainment empire; it signed a film and TV deal with Artists Television Group earlier this year.
LATIN GRAMMY PREVIEW: HOME-FIELD ADVANTAGE
You can't tell the players without a scorecard. (7/26a)
| ||
THE GRAMMY SHORT LIST
Who's already a lock?
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
INDIE DISTRIBUTION'S RISE TO GLORY
The discovery engine is revving higher.
|