"With our new MuchMusic relationship, now all of Canada is able to experience the connection between our (Web) site and our television show. And both new and established music artists get the benefit of the added exposure."
—Andy Schuon, President and COO, Jimmy and Doug's Farmclub.com
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FARMCLUB TO BE EXPORTED

That Is, If You Consider Canada A Foreign Country
Farmclub is making moves to become multinational.

In a move to expand its audience reach outside the United States, "Farmclub.com" will air on Canada's MuchMusic television channel.

The live music performance show, which airs Mondays on USA Network, will be available on MuchMusic on Tuesdays at 9 p.m. and midnight, The Hollywood Reporter said.

The television show is only one component of Jimmy and Doug's Farmclub.com music company, which was created by Interscope-Geffen-A&M co-chairman jimmy iovine',390,400);">jimmy iovine',390,400);">Jimmy Iovine and Universal Music Group Chairman/CEO Doug Morris. Farmclub integrates the show with its record label and Web site.

"With our new MuchMusic relationship, now all of Canada is able to experience the connection between our (Web) site and our television show," said
andy schuon',390,400);">andy schuon',390,400);">Andy Schuon, President and Chief Operating Officer of Jimmy and Doug's Farmclub.com. "And both new and established music artists get the benefit of the added exposure."

Naturally, music fans received the news with trepidation, fearing a renewed interest in The Tragically Hip.

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