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Tuesday, September 9, 2014

BEAUTIFUL PAY

by

nograybox

Apple, U2 and "Unintended Consequences"
The Apple deal to distribute U2’s album free to all iTunes customers is being valued, by the powers in Cupertino, at $100 million—covering product, advertising and marketing.

How is that money being divided between the rights holder and the band? Is this one of the “unintended consequences” of Apple’s $3 billion Beats acquisition?

TAGS: nograybox
 
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