SPOTIFY'S IN THE COWGIRL SPIRIT

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		PRE-GRAMMY GALA GOES GAGA FOR GERSON Jody will be the center of attention at Clive's shindig. (12/18a) Check It Out Now ON THE COVER: BILLIE EILISH A star upon the highest bough (12/19a) Check It Out Now NOISEMAKERS: A HOLIDAY TREAT Something for their stockings (12/18a) Check It Out Now SUPREME COURT SETS 1/10 HEARING ON TIKTOK BAN How will SCOTUS rule? (12/19a) Check It Out Now THE HIP-HOP CONUNDRUM Grammy being Grammy (12/19a) Check It Out Now
		NOW WHAT? We have no fucking idea. COUNTRY'S NEWEST DISRUPTOR Three chords and some truth you may not be ready for. AI IS ALREADY EATING YOUR LUNCH The kids can tell the difference... for now. WHO'S BUYING THE DRINKS? That's what we'd like to know.

Music City

SPOTIFY'S IN THE COWGIRL SPIRIT

8/8/24

Spotify has crowed 2024 as the Year of the Cowgirl. To celebrate, the DSP took over L.A.’s Desert 5 Spot on 8/7, bringing the country craze to life with a DJ set from Brandi Cyrus and special performances from Carly Pearce and Carter Faith.

The event coincides with the launch of a dedicated destination featuring a selection of country content. The hub includes playlists such as Hot Country and Line Dancing Country, podcasts like God's Country and audiobook recommendations.

With over 222,000 user-generated “cowgirl” playlists and a more than 100% increase in streams for Spotify’s “coastal cowgirl” and “neon cowgirl” playlists, the cowgirl aesthetic is riding high this year. The trend has even made its mark on Spotify’s Daylist, with “country love songs coastal cowgirl” emerging as the most popular Daylist title among U.S. listeners.

Dive into the Year of the Cowgirl hub here.

Photo credit: Monica Schipper/Getty Images