Amazon Music has named BRELAND its next U.S. Breakthrough Artist.

As part of the program, BRELAND—managed by Bruce Kalmick’s WHY&HOW—will receive global marketing support on his upcoming releases, including increased visibility across playlists and programming, video and audio content like Amazon Original tracks and more. He’ll also be featured on Country Heat Weekly with co-hosts Kelly Sutton and Amber Anderson.

“Coming together with Amazon Music is a natural pairing. We share the same vision for my music, and I know that by working with them, I’ll be able to make even my most ambitious plans a reality. I can’t wait to share what we’re working on with my fans,” said BRELAND.

The New Jersey native burst onto the scene in 2020 with his platinum-certified debut single, “My Truck.” He’s since worked with Rascal Flatts’ Gary LeVox, Nelly, Blanco Brown, Lauren Alaina and Chase Rice, as well as recently teamed up with Keith Urban for their collaboration “Throw It Back.” He’s also featured on Dierks Bentley’s “Beers on Me” with HARDY.

Additionally, Amazon Music is expanding the emerging artist program with a Breakthrough Development Fund. Created to provide independent artists with additional financial support as they launch their careers, the initiative has thus far been used to support Lauren Spencer-Smith in January and Muni Long in February.

“Whether we’re backing artists with this new fund, providing a stage for their music on our Breakthrough playlists, or supporting them with the Breakthrough Artist program, Amazon Music is constantly working to help emerging artists find new fans and get to the next level of their careers,” said Amazon Global Co-Head of Artist Relations Chris Graham.