UMG Nashville has promoted Annie Ortmeier to SVP, Streaming Marketing.

In her new role, Ortmeier will be responsible for all DSP relationships as well as overseeing both audio and video streaming marketing strategy for all UMG Nashville artists globally.

Joining UMG Nashville in 2013 as Director of Digital Marketing, Ortmeier has previously served as Sr. Director, Streaming & Digital Marketing, followed by VP, Marketing - Digital Accounts before her latest position.

“Over the years Annie’s industry knowledge, leadership and dedication has played a large part in UMG Nashville’s overall success.” said UMG Nashville EVP/COO Mike Harris. “Having Annie oversee all streaming and video strategy going forward is the perfect fit to position both UMG Nashville and artists for continued success in the future.”