THiS Music VP Anna Weisband has joined Sony/ATV Music Publishing Nashville as Vice President, Creative, reuniting her with Sony/ATV Nashville CEO Rusty Gaston.

She will be responsible for contributing to the company’s A&R strategy, creating marketing opportunities for Sony/ATV’s catalog, fostering relationships with songwriters, and helping to discover and sign new songwriter talent.

“Anna Weisband is a star,” Gaston said. “Her passion for supporting and developing songwriters, combined with her ability to creatively implement ideas, makes her one of the most effective young executives on Music Row. She understands how to connect with songwriters at their core, which is crucial in this business.”

At THiS Music, the Warner Chappell joint venture that Gaston led, Weisband rose from intern to VP over the course of five years. Weisband had A&R duties that included talent discovery, collaboration creation, artist management, and song placement.

Weisband said of Sony/ATV Nashville, “I believe whole-heartedly that this family of songwriters and creatives can achieve anything together.”