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UMG BROADENS SPOTIFY OFFERINGS
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Music City
UTA GOES TO UNIVERSITY
10/19/18

Over 200 students made their way to a Digital Summit hosted by United Talent Agency yesterday (10/18) at Belmont University that aimed to educate students on the various career opportunities in the digital world. The event, which delved into what the current landscape of social media, podcasting, and fan re-targeting looks like, opened discussions with UTA executives like Digital Strategy Agent Nick Barnes, Head of IQ Strategy Kendall Ostrow, Digital Agent/Emerging Platforms Oren Rosenbaum, and Spotify’s Director and Head of Originals Jesse Burton.

Dr. Cheryl Slay Carr, the Associate Dean of Curb College of Entertainment & Music Business states, “Our ongoing relationship with UTA has resulted in countless professional and educational benefits for our students,” adding that by hosting events like such, students are introduced to “career opportunities in a burgeoning field and [given] invaluable insights from industry thought leaders.” Sessions presented during the summit included “Retargeting: How to Cut Through the Noise and Market to Your True Fans,” “Social Media: What Could go Wrong? Brand Crisis Management in the Digital Age,” and “Creation to Syndication: How to get a Podcast off the Ground.” The summit was held for faculty and students who are currently enrolled at Belmont University.

Students have also received advanced training in "How to Throw Your Phone at Your Assistant Because He/She Got Your Latte Order Wrong."

Pictured just before a spontaneous kegger are (l-r) Rosenbaum, Burton, Ostrow, Barnes, and Dr. Carr.