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UMG BROADENS SPOTIFY OFFERINGS
Sir Lucian and Daniel are in harmony. (3/28a)
THE COUNT: COLDPLAY IS HOT, COUNTRY'S COOKIN' IN THE U.K.
The latest tidbits from the bustling live sector (3/28a)
YTD MARKET SHARE
Zeroing in on the elite teams (3/28a)
TRUST IN THE TOP 20
Hip-hop is no longer hibernating. (3/28a)
SONG REVENUE:
A STYLISTIC STEW
MC, divas and singer-songwriters rub elbows. (3/28a)
THE NEW UMG
Gosh, we hope there are more press releases.
TIKTOK BANNED!
Unless the Senate manages to make this whole thing go away, that is.
THE NEW HUGE COUNTRY ACT
No, not that one.
TRUMP'S CAMPAIGN PLAYLIST
Now 100% unlicensed!
Music City
DIERKS TEAMS UP WITH
PEPSI AND 5-HOUR
7/17/18

PepsiCo and 5-Hour Energy are serving as sponsors for Dierks Bentley's 2018 Mountain High Tour.

In particular, the Capitol Nashville star's partnership with Pepsi marks the first Country music experience for fans by the refreshment giant. He joins Michael Jackson, Ray Charles and Britney Spears as a participant in the Pepsi Generations summer music campaign and its "This Is the Pepsi" national TV spot. Watch that here.

As for 5-Hour, Bentley's driving their "Get Back to 100 Percent" campaign, starring in an ad as well as supporting the partner with social media content and direct fan engagement.

While we continue to work on securing our own sponsorship deal with a company that sells cannabis-infused cheese, check out the full list of Mountain High Tour dates here.