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TIKTOK'S OLE OBERMANN: THE HITS INTERVIEW
He makes TikTok tick. (11/27a)
THE 2024 HITS LIST TURKEY TROT
...with all the trimmings (11/26a)
NEAR TRUTHS: WITCHING HOUR
Casting a spell (11/21a)
KENDRICK’S GNX: SONG BY SONG
Looking under the hood of surprise album (11/25a)
NEAR TRUTHS: EXPECT THE UNEXPECTED
One name keeps popping up amid the Roan-related speculation. (11/26a)
NOW WHAT?
We have no fucking idea.
COUNTRY'S NEWEST DISRUPTOR
Three chords and some truth you may not be ready for.
AI IS ALREADY EATING YOUR LUNCH
The kids can tell the difference... for now.
WHO'S BUYING THE DRINKS?
That's what we'd like to know.
THE B-SIDE
Bella Poarch (Warner)
8/5/21

WHAT IT IS: A Filipino-American Texas native, Bella Poarch has a fascinating backstory. This force of nature, who is the world’s third-biggest TikTok creator with 76m followers and counting, is also a U.S. Navy veteran. Since the release of her record-breaking debut single, “Build a Bitch,” and its captivating music video—which featured Valkyrae, Mia Khalifa, Rakhim, Bretman Rock and more—Poarch has further refined her eclectic, alternative brand of dark pop, notching nearly a half-billion streams. The up-and-comer is working with Sub Urban on her forthcoming debut EP.
SINGLE:
“Build a Bitch”
LIVE:
Upcoming tour with Sub Urban as part of their Virgil’s Mania Tour later this year
INTERNET: Third-most-followed creator on TikTok (76.5m+ followers), 4.5m+ video creations using “Build a Bitch”; 16m monthly Spotify listeners; nearly 500m global streams on “Build a Bitch;” biggest debut by a new artist ever on YouTube with 75m+ views first week, debuting at #1 on U.S. and Global video charts; second-fastest-streaming single by a female artist ever
RADIO: “Build a Bitch” approaching Top 20 at Top 40
PRESS: INKED (cover), Vogue, Elle, Rolling Stone, NYT, i-D, more
BOOKING: Matt Galle/CAA