WHAT IT IS: Arizona native Joy Oladokun inspires aspiration and speaks to the power of representation as a Black queer woman through her music. As part of YouTube Music’s Black Voices Class of 2021, Spotify’s emerging artist RADAR U.S. program and Amazon Music’s Artists to Watch 2021 list, the self-described “Trap Tracy Chapman” has hit the Top 5 of Shazam’s Discovery chart twice in one month, while her single, “breathe again,” rocketed to #3 on Shazam after a sync on NBC’s This Is Us. Blending contemporary folk, R&B and pop, the singer/songwriter brings a level of transparency, authenticity and real-life soul to her music.
ALBUM: in defense of my own happiness (vol. 2)
RELEASE DATE: Spring 2021
SINGLE: “breathe again”
TV: Fallon on 2/9
INTERNET: 1.2m+ monthly Spotify listeners; 1.3m+ combined YouTube video views, 8k+ subscribers
RADIO: Impacting Hot AC and AAA now; WNXP FM Artist of the Month
PRESS: NPR (Artists to Watch 2021), Vogue (#1 New LGBTQ+ Musician to Listen To), GAYTIMES (Artists to Watch 2021), more
BOOKING: Lenore Kinder/Paradigm (U.S.) & Natasha Gregory/Mother Artists (Europe/UK)
PUBLISHING: Prescription Songs
MANAGEMENT: Channing Mitzell & Rupert Lincoln/Hills Artists